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Client Background Amazing Deals 24 is a vibrant Facebook Group dedicated to the community of smart shoppers who are always...

Client Background

Amazing Deals 24 is a vibrant Facebook Group dedicated to the community of smart shoppers who are always on the lookout for exceptional deals, exclusive promotions, and sales offered directly by sellers. This platform is a treasure trove for deal hunters seeking to find the best purchases without the hassle of sifting through countless websites. Amazing Deals 24 distinguishes itself by focusing purely on sharing valuable deals without engaging in review-based incentives, ensuring that members have access to genuine offers. As a participant in the Amazon Services LLC Associates Program, Amazing Deals 24 is adept at curating deals that not only provide value to its members but also comply with all relevant regulations, including Facebook Community Standards and the Federal Trade Commission’s (FTC) guidelines. This approach ensures that the group operates transparently, offering benefits to its members while adhering to affiliate advertising protocols that allow the site to earn advertising fees.

Our Approach

To maximize the value offered by Amazing Deals 24 and ensure a seamless experience for its members, we developed a comprehensive strategy that encompasses various facets of group management, from member onboarding to content delivery and regulatory compliance.

Group Setup and Member Onboarding
  • Gating Method for New Members:

We implemented a robust gating process to ensure that new members align with the group’s ethos of smart shopping and genuine deal-sharing. This included setting up a questionnaire for potential members to gauge their interests and intentions, thereby maintaining the group’s quality and relevance.

  • Community Rules and Guidelines:

Clear and concise community rules were established to foster a positive environment, discourage spam, and ensure that all deals shared meet the group’s standards of authenticity and value. These guidelines also reinforce the group’s compliance with regulatory requirements, including those set forth by the FTC and Facebook’s Community Standards.

Content Strategy and Calendar
  • Content Calendar Development:

An in-depth content calendar was crafted to ensure a consistent flow of high-quality, relevant deals tailored to the interests of the group’s members. This included scheduling posts for peak engagement times and diversifying the types of deals to cater to a wide range of shopping interests and needs.

  • Exclusive Promotions and Sales:

Through direct collaboration with sellers, we arranged for exclusive promotions and sales to be shared within the group, adding value and uniqueness to the group’s offerings. This strategy not only benefits the members but also strengthens the relationships with sellers by providing them with a dedicated audience.

Engagement and Compliance
  • Active Engagement and Moderation:

To keep the community engaged and ensure compliance with established rules, a team of moderators was put in place. These moderators actively manage posts, facilitate discussions, and ensure that the content remains within the guidelines of both Facebook and the FTC.

  • Goals, KPIs, and Mission Alignment:

We defined clear goals and Key Performance Indicators (KPIs) to measure the success of the group, including member engagement rates, the frequency of deal redemption, and member growth. These metrics help in aligning the group’s activities with its mission to provide smart shoppers with the best possible deals in a compliant and transparent manner.

Our strategic approach for the Amazing Deals 24 Facebook Group was designed to create a thriving community where smart shoppers can discover and share the best deals in a trusted and compliant environment. By focusing on strategic content planning, active community management, and strict adherence to regulatory standards, we aimed to enhance the shopping experience for members and ensure the long-term success and sustainability of the group.

Facebook Group Link: